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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">radhyd</journal-id><journal-title-group><journal-title xml:lang="ru">Радиационная гигиена</journal-title><trans-title-group xml:lang="en"><trans-title>Radiatsionnaya Gygiena = Radiation Hygiene</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1998-426X</issn><issn pub-type="epub">2409-9082</issn><publisher><publisher-name>NIIRG</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.21514/1998-426X-2019-12-4-72-77</article-id><article-id custom-type="elpub" pub-id-type="custom">radhyd-660</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Мнение эксперта</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>Expert opinion</subject></subj-group></article-categories><title-group><article-title>Пути оптимизации риск-коммуникации специалистов по радиационной безопасности и населения: рекомендации по языку общения</article-title><trans-title-group xml:lang="en"><trans-title>Ways to optimize the risk communication between specialists on radiation safety and population: recommendations on communication language</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Архангельская</surname><given-names>Г. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Arkhagelskaya</surname><given-names>Genrietta V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Архангельская Генриэтта Владимировна – доктор медицинских наук, главный научный сотрудник</p><p>197101, Санкт-Петербург, ул. Мира, д. 8</p></bio><bio xml:lang="en"><p>Doctor of Medical Sciences, Chief Researcher, Laboratory of Ecology</p><p>Mira str., 8, Saint-Petersburg, 197101</p></bio><email xlink:type="simple">henryark@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Зеленцова</surname><given-names>С. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Zelentsova</surname><given-names>Svetlana A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Зеленцова Светлана Александровна – младший научный сотрудник</p><p>197101, Санкт-Петербург, ул. Мира, д. 8</p></bio><bio xml:lang="en"><p>Junior Researcher, Laboratory of Ecology</p><p>Mira str., 8, Saint-Petersburg, 197101</p></bio><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Санкт-Петербургский научно-исследовательский институт радиационной гигиены имени профессора П.В. Рамзаева, Федеральная служба по надзору в сфере защиты прав потребителей и благополучия человека</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Saint-Petersburg Research Institute of Radiation Hygiene after Professor P.V. Ramzaev, Federal Service for Surveillance on Consumer Rights and Human Well-Being</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2019</year></pub-date><pub-date pub-type="epub"><day>06</day><month>01</month><year>2020</year></pub-date><volume>12</volume><issue>4</issue><fpage>72</fpage><lpage>77</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Архангельская Г.В., Зеленцова С.А., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Архангельская Г.В., Зеленцова С.А.</copyright-holder><copyright-holder xml:lang="en">Arkhagelskaya G.V., Zelentsova S.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.radhyg.ru/jour/article/view/660">https://www.radhyg.ru/jour/article/view/660</self-uri><abstract><p>В статье рассматриваются особенности, присущие языку общения специалистов по радиационной безопасности между собой и с населением. Несмотря на высказываемое населением доверие к специалистам, их общение затруднено не только по организационным причинам, но и в связи с особенностями их языков общения. Лучше всего население понимает язык не источника сведений по вопросам радиационной безопасности (специалистов), а передатчика этих сведений – журналистов. Следует учитывать разницу задач специалистов и журналистов в донесении сведений до населения насущных проблем радиационной безопасности, в частности, проектов атомной отрасли. Показано, что учет особенностей языка, характерных для населения (или любой его группы), помогает в большой степени оптимизировать информационное обеспечение риск-коммуникации населения по вопросам радиационной безопасности. Это необходимо для развития у населения адекватного отношения к работе атомной отрасли. В статье рассмотрены также этапы риск-коммуникации и факторы, способствующие ее оптимизации.</p></abstract><trans-abstract xml:lang="en"><p>The article discusses the features inherent in the language of communication of specialists in radiation safety among themselves and with the public. Despite the confidence expressed by the population to specialists, their communication is difficult not only for organizational reasons, but also for their languages of communication. The population best understands the language not of the source of information on radiation safety issues (specialists), but of the transmitter of this information – journalists. It is necessary to take into account the difference in the tasks of specialists and journalists in conveying information to the population on the urgent problems of radiation safety, in particular, projects of the nuclear industry. It is shown that taking into account the peculiarities of the language characteristic of the population (or any of its groups) helps in a large degree to optimize information support for risk communication of the population on radiation safety issues. This is necessary for the development of an adequate attitude to the work of the nuclear industry. The article also considers the stages of risk- communication and the factors contributing to its optimization.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>радиационная безопасность</kwd><kwd>информирование населения</kwd><kwd>СМИ</kwd><kwd>журналисты</kwd><kwd>специалисты</kwd><kwd>изложение и восприятие научной информации</kwd></kwd-group><kwd-group xml:lang="en"><kwd>radiation safety</kwd><kwd>public awareness</kwd><kwd>media</kwd><kwd>journalists</kwd><kwd>specialists</kwd><kwd>presentation and perception of scientific information</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Архангельская, Г.В. Социально-психологические аспекты защиты населения / Г.В. Архангельская, И.А. Зыкова, Н.М. Вишнякова; под ред. акад. РАН Г.Г. Онищенко и проф. А.Ю. Поповой // Радиационно-гигиенические аспекты преодоления последствий аварии на Чернобыльской АЭС. 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